<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>About Jest.com</title><description>The Texting-Powered App Store</description><link>https://about.jest.com/</link><item><title>180+ Submissions: Thank You Devs</title><link>https://about.jest.com/blog/180-applications/</link><guid isPermaLink="true">https://about.jest.com/blog/180-applications/</guid><description>With over 180 creative submissions now under review, we&apos;re diving into the applications to select the next wave of studios bringing games and apps to Jest.</description><pubDate>Thu, 16 Apr 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Running 5,000 Growth Tests with HypeCommand</title><link>https://about.jest.com/blog/agent-hypecommand-growth/</link><guid isPermaLink="true">https://about.jest.com/blog/agent-hypecommand-growth/</guid><description>How we built HypeCommand, a distribution agent that automates growth tests at Jest.</description><pubDate>Tue, 28 Apr 2026 12:00:00 GMT</pubDate><author>Diana Maher</author></item><item><title>$0 → $1M Run Rate in 3 Months</title><link>https://about.jest.com/blog/0-to-1m-run-rate-in-3-months/</link><guid isPermaLink="true">https://about.jest.com/blog/0-to-1m-run-rate-in-3-months/</guid><description>Alongside our first-ever State of Jest report, we are launching Fund II with up to $1M in funding for developers joining the platform.</description><pubDate>Tue, 22 Sep 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>The Anatomy of a First Session</title><link>https://about.jest.com/blog/anatomy-of-a-first-session/</link><guid isPermaLink="true">https://about.jest.com/blog/anatomy-of-a-first-session/</guid><description>On Jest, there’s no install standing between a player and your app. Here’s how to turn that first session into a registration - and a reason to come back.</description><pubDate>Tue, 26 May 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>We Gave Users a Place to Talk. They Started Talking.</title><link>https://about.jest.com/blog/chat-a-place-to-talk/</link><guid isPermaLink="true">https://about.jest.com/blog/chat-a-place-to-talk/</guid><description>Chat is live for every user on Jest: one global room, reachable from the platform footer and from inside any app.</description><pubDate>Tue, 21 Jul 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>Moderating 1M App Notifications per Month with The Referee</title><link>https://about.jest.com/blog/agent-ref-moderating/</link><guid isPermaLink="true">https://about.jest.com/blog/agent-ref-moderating/</guid><description>How we built the Referee, an agent that automates compliance and content moderation.</description><pubDate>Tue, 07 Apr 2026 12:00:00 GMT</pubDate><author>Petar Dobrev</author></item><item><title>Announcing the Jest Beta</title><link>https://about.jest.com/blog/announcing-the-jest-beta/</link><guid isPermaLink="true">https://about.jest.com/blog/announcing-the-jest-beta/</guid><description>The Jest Beta for messaging apps is live in the US. Try it at jest.com—we’re inviting select partners to help define the medium.</description><pubDate>Wed, 01 Oct 2025 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Turning 20-Minute App Tests into 2-Minute Reviews with Player 01</title><link>https://about.jest.com/blog/agent-player-01-playtesting/</link><guid isPermaLink="true">https://about.jest.com/blog/agent-player-01-playtesting/</guid><description>How we replaced manual testing with an autonomous AI agent called Player 01.</description><pubDate>Mon, 20 Apr 2026 12:00:00 GMT</pubDate><author>Jake Davies</author></item><item><title>We’ve Launched Our Developer Documentation</title><link>https://about.jest.com/blog/developer-docs-launch/</link><guid isPermaLink="true">https://about.jest.com/blog/developer-docs-launch/</guid><description>The Jest developer documentation is now live at [docs.jest.com](https://docs.jest.com/). Explore platform concepts, SDK reference, console guides, and testing tools.</description><pubDate>Sun, 15 Feb 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Episode Joins Jest as a Launch Partner</title><link>https://about.jest.com/blog/episode-joins-jest-launch-partner/</link><guid isPermaLink="true">https://about.jest.com/blog/episode-joins-jest-launch-partner/</guid><description>We&apos;re thrilled to welcome Episode (Pocket Gems) as a launch partner at Jest—pioneers of mobile interactive storytelling with 12+ billion Episodes played.</description><pubDate>Mon, 15 Dec 2025 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Stop Guessing When to Send Notifications</title><link>https://about.jest.com/blog/fuzzy-scheduling/</link><guid isPermaLink="true">https://about.jest.com/blog/fuzzy-scheduling/</guid><description>What if you could stop worrying about the exact time to send a notification? Learn how fuzzy scheduling easily lets you find the right moment for each player.</description><pubDate>Tue, 16 Jun 2026 12:00:00 GMT</pubDate><author>Jake Davies</author></item><item><title>Recap: GDC 2026</title><link>https://about.jest.com/blog/gdc-2026-recap/</link><guid isPermaLink="true">https://about.jest.com/blog/gdc-2026-recap/</guid><description>A look back at Jest&apos;s first GDC - what we shared, who we met, and what&apos;s next for messaging apps and games.</description><pubDate>Wed, 18 Mar 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>In San Francisco for GDC? Come Meet the Jest Team!</title><link>https://about.jest.com/blog/gdc-san-francisco-meet-jest-team/</link><guid isPermaLink="true">https://about.jest.com/blog/gdc-san-francisco-meet-jest-team/</guid><description>Join the Jest team at GDC (March 9–13) for a developer luncheon and 1:1 meetings, or book a virtual 1:1 after the show.</description><pubDate>Tue, 03 Mar 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Developer Spotlight: Boglight Games</title><link>https://about.jest.com/blog/developer-spotlight-boglight-games/</link><guid isPermaLink="true">https://about.jest.com/blog/developer-spotlight-boglight-games/</guid><description>Welcome Boglight Games to Jest — one developer, one experiment, and Barrowdeep: a vibe-coded dungeon brought into existence with AI.</description><pubDate>Thu, 01 Oct 2026 12:00:00 GMT</pubDate><author>Brittany Marisco</author></item><item><title>HayHay Joins Jest as Launch Partner, Debuts Exclusive Title Puppy Mansion</title><link>https://about.jest.com/blog/hayhay-joins-jest-launch-partner/</link><guid isPermaLink="true">https://about.jest.com/blog/hayhay-joins-jest-launch-partner/</guid><description>We&apos;re excited to welcome HayHay, a leading Vietnamese game developer, as a launch partner—debuting their exclusive Jest title Puppy Mansion.</description><pubDate>Mon, 01 Dec 2025 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>How to Monetize Your App on Jest</title><link>https://about.jest.com/blog/how-to-monetize-your-app-on-jest/</link><guid isPermaLink="true">https://about.jest.com/blog/how-to-monetize-your-app-on-jest/</guid><description>Monetizing your app on Jest is as simple as creating SKUs and connecting a few SDK calls. Learn how to set up purchases and subscriptions while Jest handles checkout, payments, and payouts.</description><pubDate>Tue, 18 Aug 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>Introducing Player Feedback: Users Talk, AI Takes Notes for You</title><link>https://about.jest.com/blog/introducing-player-feedback/</link><guid isPermaLink="true">https://about.jest.com/blog/introducing-player-feedback/</guid><description>Get an automatic summary of bugs and feedback users share about your app across Jest chat. Track issues and get daily or weekly email digests.</description><pubDate>Tue, 15 Sep 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>Introducing the Jest MCP: Manage &amp; Grow Your App With AI</title><link>https://about.jest.com/blog/introducing-the-jest-mcp/</link><guid isPermaLink="true">https://about.jest.com/blog/introducing-the-jest-mcp/</guid><description>The Developer Console now has a built-in MCP server. Connect Claude Code, Cursor, or any MCP client and let it build, ship, and run your apps on Jest.</description><pubDate>Tue, 25 Aug 2026 12:00:00 GMT</pubDate><author>Ionut Milica</author></item><item><title>The Jest App Drop: August 2026</title><link>https://about.jest.com/blog/jest-app-drop-august-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/jest-app-drop-august-2026/</guid><description>Five new apps came to Jest in August, from a pixel-art mining adventure and an idle dungeon RPG to a garden sim, base-defense strategy, and a clicker.</description><pubDate>Tue, 01 Sep 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>The Jest App Drop: June 2026</title><link>https://about.jest.com/blog/jest-app-drop-june-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/jest-app-drop-june-2026/</guid><description>Five new apps came to Jest in June, from arcade soccer and competitive trivia to match-3, fantasy sports, and Yatzy.</description><pubDate>Tue, 07 Jul 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>The Jest App Drop: May 2026</title><link>https://about.jest.com/blog/jest-app-drop-may-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/jest-app-drop-may-2026/</guid><description>Seven new apps landed on Jest in May, from idle collecting and merge puzzles to roguelite action and trivia.</description><pubDate>Tue, 02 Jun 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>The Jest App Drop: September 2026</title><link>https://about.jest.com/blog/jest-app-drop-september-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/jest-app-drop-september-2026/</guid><description>Eleven new apps came to Jest in September, from a farming adventure and a cat-café cooking game to word games, match-3s, a Ludo board game, a pirate roguelite, a raccoon squad shooter, and an arrow-sorting puzzler.</description><pubDate>Tue, 06 Oct 2026 12:00:00 GMT</pubDate><author>Brittany Marisco</author></item><item><title>What We Shared With 100+ Game Developers</title><link>https://about.jest.com/blog/jest-developer-luncheon-deck/</link><guid isPermaLink="true">https://about.jest.com/blog/jest-developer-luncheon-deck/</guid><description>The deck we presented to 100+ developers at our first Jest Developer Luncheon at GDC 2026, outlining our vision for messaging games and the Jest marketplace.</description><pubDate>Thu, 02 Apr 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>The Jest Fund: Up to $1M per App to Build the Messaging Era</title><link>https://about.jest.com/blog/jest-games-fund-one-million-per-game/</link><guid isPermaLink="true">https://about.jest.com/blog/jest-games-fund-one-million-per-game/</guid><description>The Jest Fund is a progression model—Explore, Scale, Flagship—deploying up to $1M per app for developers building for the messaging era.</description><pubDate>Thu, 05 Mar 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Messaging: The Next App Platform</title><link>https://about.jest.com/blog/messaging-next-gaming-platform/</link><guid isPermaLink="true">https://about.jest.com/blog/messaging-next-gaming-platform/</guid><description>Messaging is the next app platform: universal reach, zero install friction, and RCS turns the inbox into a rich surface for apps and games.</description><pubDate>Wed, 15 Oct 2025 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Monetization Is Now Out of Beta</title><link>https://about.jest.com/blog/monetization-out-of-beta/</link><guid isPermaLink="true">https://about.jest.com/blog/monetization-out-of-beta/</guid><description>Our monetization stack is now live for everyone, giving developers everything they need to sell in-app purchases, subscriptions, and build real businesses on Jest.</description><pubDate>Wed, 01 Jul 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>One Million Proofs</title><link>https://about.jest.com/blog/one-million-proofs/</link><guid isPermaLink="true">https://about.jest.com/blog/one-million-proofs/</guid><description>Jest beta hits 1M+ apps and games played and 300K+ messages—with lower acquisition costs and higher retention than app store.</description><pubDate>Sun, 01 Feb 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>The Jest App Drop: July 2026</title><link>https://about.jest.com/blog/jest-app-drop-july-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/jest-app-drop-july-2026/</guid><description>The busiest month the catalog has had: card brawls, puzzles, an idle RPG, an interactive story, and a dragon you raise by taking photographs.</description><pubDate>Tue, 04 Aug 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Jest Just Leveled Up: Introducing Platform Achievements</title><link>https://about.jest.com/blog/platform-achievements/</link><guid isPermaLink="true">https://about.jest.com/blog/platform-achievements/</guid><description>Users now earn XP, levels and claimable rewards for what they do across the whole Jest catalog, and what that means for the apps in it.</description><pubDate>Tue, 28 Jul 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>RCS has Arrived on Jest</title><link>https://about.jest.com/blog/rcs-arrived/</link><guid isPermaLink="true">https://about.jest.com/blog/rcs-arrived/</guid><description>RCS lands on Jest, upgrading the inbox into a branded, interactive platform for messaging apps.</description><pubDate>Sat, 15 Nov 2025 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Automating Playable Ads Creation with The Factory</title><link>https://about.jest.com/blog/the-factory/</link><guid isPermaLink="true">https://about.jest.com/blog/the-factory/</guid><description>How we built a multi-stage AI system that turns design files, devnotes, and assets into playable onboarding experiences in under an hour.</description><pubDate>Thu, 14 May 2026 12:00:00 GMT</pubDate><author>Nikolay Nikolov</author></item><item><title>The Jest User Pact</title><link>https://about.jest.com/blog/player-pact/</link><guid isPermaLink="true">https://about.jest.com/blog/player-pact/</guid><description>The principles that guide how Jest interacts with users over messaging - user-first, respect-driven, and built for the long term.</description><pubDate>Sat, 01 Nov 2025 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>The Return of Virality: How Messaging is Rewriting the Playbook on Jest</title><link>https://about.jest.com/blog/the-return-of-virality/</link><guid isPermaLink="true">https://about.jest.com/blog/the-return-of-virality/</guid><description>Why the App Store killed virality and how Jest is bringing it back. See the data from our latest test and learn how to use the new Referrals API.</description><pubDate>Thu, 23 Apr 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Two Million Proofs: The Acceleration of Messaging Apps</title><link>https://about.jest.com/blog/two-million-proofs/</link><guid isPermaLink="true">https://about.jest.com/blog/two-million-proofs/</guid><description>Just three months after our last milestone, Jest hits 2M+ apps and games played and 1M+ messages exchanged - fueled by 85%+ RCS coverage in the US.</description><pubDate>Mon, 04 May 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>Vibe Coding and the Bar</title><link>https://about.jest.com/blog/vibe-coding-and-the-bar/</link><guid isPermaLink="true">https://about.jest.com/blog/vibe-coding-and-the-bar/</guid><description>AI makes building an app easier than ever. Here’s our take on how to use it to build something people actually want to play.</description><pubDate>Tue, 23 Jun 2026 12:00:00 GMT</pubDate><author>Brittany Marisco</author></item><item><title>We Sent 1M Texts. Here is What Actually Drives Engagement.</title><link>https://about.jest.com/blog/we-sent-1m-texts-what-drives-engagement/</link><guid isPermaLink="true">https://about.jest.com/blog/we-sent-1m-texts-what-drives-engagement/</guid><description>After sending over 1 million messages on the Jest platform, here are three data-backed lessons about what actually drives user engagement.</description><pubDate>Mon, 18 May 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>We Raised $7M to Turn Messaging Into an App Platform</title><link>https://about.jest.com/blog/we-raised-7m-messaging-gaming-platform/</link><guid isPermaLink="true">https://about.jest.com/blog/we-raised-7m-messaging-gaming-platform/</guid><description>Jest emerges from stealth with $7M seed funding led by Innovation Endeavors and launches the world’s first marketplace for messaging apps, plus the Jest Fund.</description><pubDate>Thu, 26 Feb 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>What Is a Messaging App?</title><link>https://about.jest.com/blog/what-is-a-messaging-game/</link><guid isPermaLink="true">https://about.jest.com/blog/what-is-a-messaging-game/</guid><description>Messaging apps sit on a spectrum from notifications to all-chat. Here’s how we think about the medium and where it’s headed.</description><pubDate>Thu, 15 Jan 2026 12:00:00 GMT</pubDate><author>Deyan Vitanov</author></item><item><title>What&apos;s New for Developers: August 2026</title><link>https://about.jest.com/blog/whats-new-developers-august-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/whats-new-developers-august-2026/</guid><description>An MCP server for the Developer Console, app lifecycle hooks in the HTML5 and Unity SDKs, retention offers for subscriptions, and more to see in console analytics.</description><pubDate>Tue, 08 Sep 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>What&apos;s New for Developers: July 2026</title><link>https://about.jest.com/blog/whats-new-developers-july-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/whats-new-developers-july-2026/</guid><description>Introductory offers and yearly billing, custom registration messages, redirectToTeamGame, screenshots you can compose yourself, and achievements across the platform.</description><pubDate>Tue, 11 Aug 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>What&apos;s New for Developers: May 2026</title><link>https://about.jest.com/blog/whats-new-developers-may-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/whats-new-developers-may-2026/</guid><description>Subscriptions in beta, financial reporting improvements, better landscape support and a Simulator that now runs your review submission.</description><pubDate>Tue, 09 Jun 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>So, Who&apos;s Using Jest?</title><link>https://about.jest.com/blog/who-is-using-jest/</link><guid isPermaLink="true">https://about.jest.com/blog/who-is-using-jest/</guid><description>Who&apos;s on Jest today? A look at our Q2 2026 U.S. audience, from demographics and devices to geography, messaging, and usage patterns.</description><pubDate>Tue, 30 Jun 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item><item><title>What&apos;s New for Developers: June 2026</title><link>https://about.jest.com/blog/whats-new-developers-june-2026/</link><guid isPermaLink="true">https://about.jest.com/blog/whats-new-developers-june-2026/</guid><description>Free trials on subscriptions, a monetization guide, a complete integration tutorial, and a sharper Simulator.</description><pubDate>Tue, 14 Jul 2026 12:00:00 GMT</pubDate><author>Michelle Ames</author></item></channel></rss>