Nobody's coming to run your socials.

Tell Jack what happened. He writes a post for each platform in your voice, you say yes, and it goes out.

Closed beta. No newsletter, no drip.

A drawn jackdaw, pale ringed eye, looking towards the headline

Doing the work was the easy part. Posting about it is where it goes quiet.

Out of your head, into the queue.

Jack lives in chat. Share an idea from wherever you are, talk until it's right, tap to queue. No dashboard homework.

01Snap it.

Chuck half-thoughts and photos at it from your phone. That's the whole workflow.

02Sounds like you.

Your voice, fitted in twenty questions. Corrected forever after: say "no hashtags" once and it sticks.

03You veto.

Nothing posts without a human yes. Approve in the time a kettle takes.

04Learns what lands.

It reads your numbers and feeds what worked back into the next draft.

Same machine. Nothing alike.

Every account gets fitted: your colours, your type, your voice. Four full carousels below, all straight out of Jackdaw. Hover or tap a slide to look closer.

buildlog · text carousel

Slide 1: shipping beats planning Slide 2: small releases, loud lessons Slide 3: the changelog is the content Slide 4: back to the terminal

petal & co · text carousel

Slide 1: flowers that outlast the week Slide 2: buy less, condition more Slide 3: sunday markets, first pick Slide 4: see you at the stall

jackdaw · photo carousel, from two phone photos

Slide 1: a morning in the hide Slide 2: photo slide, first light first visitor Slide 3: photo slide, the collector at work Slide 4: same time next week

petal & co · the same photos, their plumage

Slide 1: a morning in the hide Slide 2: photo slide in rounded soft style Slide 3: photo slide with caption Slide 4: same time next week

Demo brands. Yours would look like none of them.

Get on the waitlist.

Closed beta for now, with a handful of early birds. Leave an email and you're in line.

"Isn't this just AI slop?"

Fair question, it's the one we built the product around. Slop is what happens when nobody's accountable. Jackdaw puts a human yes in front of every post, writes in a voice fitted to you rather than to the average of the internet, and never fakes being you where platforms want AI marked. The bad slop stays out. The good soup gets served.

Don't want the AI bit? Shut up, Jack.

Some people want the scheduling and not the writing. There's a setting for that and that's its name. He writes nothing. What you send is what goes out, word for word, to every account you've connected, at the times you set. Nothing comes off your monthly ideas, because he didn't write anything.

It's the bottom of the same dial as everything else, on every plan, and you can turn him back up whenever.

Built in public.

Warts, wins, and the messy middle: @heyjackdaw on Threads · LinkedIn

Questions.

Will it post without asking me?

Not unless you tell it to. Out of the box every post waits for your yes. There's a dial: leave it where it starts and nothing moves without you, or turn it up and Jack drafts overnight and queues them after a window unless you step in. Turning that dial is a deliberate act, and you can turn it back.

I don't want AI writing my posts.

Then tell him to shut up. It's the bottom of the same dial: he writes nothing, and what you type goes out word for word, to every account you've connected, at your posting times. Nothing comes off your monthly ideas because nothing was written. No cards or carousels either, since a card is mostly writing. Turn the dial back up whenever you want him drafting again.

Where can it post?

Instagram, LinkedIn, Threads, Bluesky, X, Facebook, TikTok, YouTube, Reddit and Pinterest. Your plan decides how many accounts you connect at once, not which ones.

What if the drafts don't sound like me?

Tell Jack what's wrong and he rewrites. Say it twice and you can make it permanent: "no hashtags" becomes a standing rule he never forgets. The voice fitting is twenty questions ending with a sample written back to you, so you can correct the impression rather than describe the voice.

Do you train AI on my posts?

No. Your words are used to write your posts and nothing else. We don't sell data, we don't advertise, and we don't train models on your content. Close your account and it's deleted within thirty days, minus the billing records the law makes us keep.

I already write a newsletter or a blog.

Point Jack at it. Every new issue becomes posts on the platforms you can reach, facts from the issue, voice from your profile, linking back. Nothing gets posted to the newsletter: that road doesn't exist. Your back catalogue is there too, one at a time, when you want it.

What do the graphics look like?

Yours. Nine questions fit a design system to your colours, type and wordmark, and every card and carousel wears it. Jack writes the words first and shows you those before anything is drawn, so you're never talked out of a bad idea by a nice-looking picture.

Can I stop?

Whenever you like, from your own settings, no email to write. What you've paid for runs to the end of the month and then stops. Your posts are yours: they were published from your accounts, and they stay there.

Is it any good on a phone?

That's mostly where it lives. Chuck a half-thought or a photo at Jack from wherever you are, argue with the draft, tap to queue. There's a web app and there's Telegram, and they are the same thing from two directions.

What's next.

Built in public, so here's the order. It can change, and when it does the accounts above will say why.

  1. next

    Replies to comments.

    Jack reads the comments on what you posted, and lets you know what's new. The reply that arrives in the first hour is the one that counts, so this lands on your phone while the post is still warm.

  2. then

    The app.

    iPhone and Android. Share a photo or a link straight to Jack from wherever you are, and a nudge when drafts are waiting or a comment needs you.

  3. after

    Your voice, from your archive.

    If you already write a newsletter or a blog, Jack fits your voice from the back issues instead of asking twenty questions.

Join the waitlist.

Jackdaw is in closed beta with a handful of early birds. Leave an email and you're in line.

meanwhile, in jack's queue

checking the calendar…