Emily M Potter

@e_mpotter

Views are mine. Technical SEO and speaker @SearchPilot. Mostly tweet about SEO A/B testing.

London, England

Joined April 2016

328 Following

1,883 Followers

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Emily M Potter
@e_mpotter
Jan 13, 2023
I've shared a stage with @rvtheverett before, so I was really excited for her to join the @SearchPilot team. It's been fantastic to have her on board, and now she's contributed her first case study: do trailing slash redirects _really_ matter for SEO?
Does redirecting trailing slash URLs to the non-trailing slash equivalent improve organic traffic?
From searchpilot.com
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Emily M Potter
@e_mpotter
Jul 28, 2022
With Google putting more emphasis on page experience, it's important SEO and product collaborate. I wrote a blog post about how the relationship between SEO and UX has changed, and why testing can help SEO and product teams work together more efficiently searchpilot.com/resources/blog…
Emily M Potter
@e_mpotter
May 27, 2022
I recorded the recent WBFs I've done at my boyfriend’s place (more space for a whiteboard). He's started to greet me by saying, “Howdy Moz!” which made me go into a weird panic thinking I just it made up that you're meant to intro WBF talks that way moz.com/blog/5-surpris…
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Emily M Potter
@e_mpotter
Apr 7, 2022
In person conference? What’s that? Excited to see people again in the flesh #BrightonSEO
Emily M Potter
@e_mpotter
Mar 14, 2022
Some customers at @SearchPilot have multiple domain deployed. We see over and over again that the same result in another market can produce different results, but you can still utilise your lower traffic domains to get more value out of your higher traffic domains. 🧵
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