---
title: "Our Values"
date: 2020-09-10
updated: 2025-11-25
author: "GravityKit"
link: "https://www.gravitykit.com/our-values/"
---

# Our values

### Our values are Floaty’s values

GravityKit's mascot is [Floaty the Astronaut](/about/). Floaty is the soul of the company. We believe what Floaty believes:

- **Respect** and love one another
- **Treat** each other fairly
- **Care** for the world and each other

GravityKit sponsors non-profits that further those goals:

- [Eden Reforestation Project](https://edenprojects.org) reduces extreme poverty and restores healthy forests by employing local people to plant millions of trees every year, and GravityKit partners with Eden to plant **1,000 trees per month**
- [Equal Justice Initiative](https://eji.org) promotes human rights
- [Girls Who Code](https://girlswhocode.com) develops the next generation of women coders
- [Rainforest Trust](https://www.rainforesttrust.org) helps protect rainforest, stops habitat loss before it begins, and saves endangered species
- [ASPCA](https://www.aspca.org) helps rescue and protect vulnerable and needy animals
- [The Humane League](https://thehumaneleague.org) works to end the abuse of animals raised for food
- [Habitat for Humanity](https://habitat.org) ensures that families around the world have save and secure homes
- [GiveDirectly](https://www.givedirectly.org) sends money directly to people living in poverty
- [The Ocean Cleanup](https://theoceancleanup.com) removes plastic from waterways and the oceans
- [Trust for Public Land](https://www.tpl.org) create parks and protect public land where they’re needed most so that everyone will have access to the benefits and joys of the outdoors for generations to come
- [The Nature Conservancy](https://www.nature.org) advances effective, lasting conservation in more than 70 countries and territories
- [Happier Valley Comedy](https://www.happiervalley.com) brings laughter, joy, and ease to Western Massachusetts and the world

---

## Our values

We work to embody the values and live up to the statements below:

- GravityKit fosters a safe environment for our customers and our team. All are welcome and will be treated with respect and kindness.
- We will not charge the customer without their consent.
- A customer feels confident giving us money.
- Our products will not damage customers’ sites, or harm their wellbeing.
- Our customer data is managed responsibly and never sold to 3rd parties.
- We protect customer information and does not abuse data provided to us.
- We have processes in place to ensure the safety of our customers.
- Our products achieve their stated goals.
- Our products are usable by 99.99% of people.
- Our customer service is prompt and helpful.
- Our billing and account systems allow customers to easily manage their subscription.
- Embody Floaty values in our interactions and every facet of the business: be respectful, helpful, and kind.
- Empower and assist customers and each other.
- Be patient, kind, and understanding with customers and each other.
- Strive to communicate clearly in every interaction.
- Respect all people.
- Assume the best.
- Behave with [radical kindness](https://angelasclues.com/wp-content/uploads/2019/02/SamplePages-RadicalKindness.pdf).
- Engage as partners in our customers' success.
- Help customers achieve their goals.
- Grow personally and professionally: for ourselves, for each other, for customers, and for the world.
- Share our expertise to empower and assist others.
- Believe that each person is valuable and worthwhile. Not all people are a good fit to be our customers or team member, but they are just as valuable.