Deutsch
English
Français
Cookie Policy
This website uses cookies and similar technologies (collectively “tools”) provided either by us or by third parties. Changing cookie settings A cookie is a small text file that is stored on your device by the browser. Comparable technologies are, in particular, web storage (local / session storage), fingerprints, tags or pixels. Most browsers are set by default to accept cookies and similar technologies. However, you can usually set your browser so that tools are rejected or only saved with your prior consent. If you reject tools, you may not be able to use all of our services without problems. The tools we use are listed below, whereby we inform you in particular about the providers of the tools, the storage duration of the tools and the transfer of data to third parties. We also explain in which cases we obtain your voluntary consent to use the tools and how you can revoke this consent.1 Legal basis and revocation
1.1 Legal basis
We use tools that are necessary for the operation of the website on the basis of our legitimate interest in enabling you to use our website in a more convenient and personalised way and to make it as time-saving as possible. In certain cases, these tools may also be necessary for the fulfilment of a contract or for the implementation of pre-contractual measures. In these cases, access to and storage of information in the end device is mandatory and takes place in the EU on the basis of the implementation laws of the ePrivacy Directive of the EU member states. We use all other tools, in particular those for marketing purposes, on the basis of your consent. In these cases, access to and storage of information in the end device is subject to consent and takes place in the EU on the basis of the implementation laws of the ePrivacy Directive of the EU member states. If personal data is transferred to third countries, we refer you to our privacy policy, also with regard to the associated risks. If you have given your consent to the use of certain tools, we will (also) transfer the data processed when using the tools to third countries on the basis of this consent.1.2 Obtaining consent
Our website uses Real Cookie Banner to record and manage consent and any revocations. If you make a selection in the consent banner, a cookie is set that stores your consent or refusal. We use this technically necessary cookie on the basis of our legitimate interest in documenting your consent. Access to and storage of information in the end device is mandatory in these cases and takes place in the EU on the basis of the implementation laws of the ePrivacy Directive of the EU member states. If you delete your cookies, we will ask you for your consent again when you visit the website at a later date.1.3 Withdrawal of consent or change of selection
You can withdraw your consent for certain tools at any time. To do this, please go to the settings of our cookie banner. There you can also change the selection of tools whose use you wish to consent to and find further information on the cookies and the respective storage period. Alternatively, you can also revoke your consent for certain tools directly with the provider.2 Essential tools
We use certain tools to enable the basic functions of our website (“essential tools”). Without these tools, we would not be able to offer our service. Therefore, these tools are used without consent on the basis of our legitimate interests or to fulfil a contract or to carry out pre-contractual measures. These tools include the cookies listed below.2.1 Real Cookie Banner
Our website uses Real Cookie Banner, a service provided by devowl.io GmbH, Tannet 12, 94539 Grafling, Germany (“Real Cookie Banner”). Real Cookie Banner asks website visitors for their consent to set cookies and process personal data. For this purpose, each website visitor is assigned a UUID (pseudonymous identification of the user), which is valid until the cookie expires in order to save the consent. Cookies are used to test whether cookies can be set, to store the reference to the documented consent, to store for which services from which service groups the visitor has given consent and, if consent has been obtained in accordance with the Transparency & Consent Framework (TCF), to store the consent to TCF partners, purposes, special purposes, functions and special functions. As part of the disclosure obligation under the GDPR, the consent obtained is fully documented. In addition to the services and service groups to which the visitor has consented and, if consent was obtained according to the TCF standard, to which TCF partners, purposes and functions the visitor has consented, this also includes all cookie banner settings at the time of consent as well as the technical circumstances (e.g. size of the displayed area at the time of consent) and the user interactions (e.g. clicking on buttons) that led to consent. This tool uses the following cookies:- real_cookie_banner-* (storage period: 1 year): The cookie stores the UUID (Universally Unique Identifier) of the website visitor’s consent. In addition, a revision hash is stored, which makes it possible to trace which settings (texts, colours, functions, service groups, services, content blockers, etc.) were used at the time consent was given to display the cookie banner. In addition, the cookie stores which services from which category the visitor has consented to.
2.2 Polylang
Our website uses Polylang, a plugin for multilingual WordPress websites. Polylang stores the language you have selected so that the website is displayed to you in that language. The data is processed exclusively on our server and is not passed on to third parties. The legal basis is our legitimate interest in providing a user-friendly, multilingual website.
This tool uses the following cookies:
- pll_language (storage period: 1 year): Stores the selected language.
3 Optional tools
In order to improve our website, we may use tools to collect statistics and analyse general user behaviour (“optional tools”). We may also use analytics services to evaluate the use of our various marketing channels. Unless otherwise stated, the legal basis for these optional tools is your consent.3.1 YouTube
Our website uses YouTube videos, a service offered to people from Switzerland and the European Economic Area by Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Grand Canal Dock, Dublin 4, D04 V4X7, Ireland (“YouTube”). When you visit a page on our website in which a YouTube video is embedded, your browser establishes a connection to the YouTube servers and the data is stored and processed there. Regardless of whether you have a YouTube account or not, YouTube collects data about you. This includes, for example, your IP address, technical information about your browser type, your operating system, the duration of the session, the bounce rate or basic device information. YouTube can track and store these actions using cookies and similar technologies. If you are logged in to YouTube as a registered member, more data can usually be collected, as more cookies may already have been set in your browser. In addition, your actions on our website are directly linked to your YouTube account. To prevent this, you must log out of YouTube while browsing our website. Below we show you cookies that are set by YouTube when you visit a page on our website with an embedded YouTube video. This list is not exhaustive and assumes that you do not have a YouTube account. If you watch the video, other cookies may be set. These are also third-party cookies, e.g. from Google Analytics or Facebook. This tool uses the following cookies- YSC (storage period: 1 month to 2 years): YouTube enables the embedding of content published on youtube.com directly into websites. This cookie is used for security purposes.
- VISITOR_INFO1_LIVE (storage period: 180 days): This cookie attempts to estimate the bandwidth of users on pages with integrated YouTube videos.
- VISITOR_INFO1_LIVE__k (Storage period: 180 days): This cookie attempts to estimate the bandwidth of users on pages with integrated YouTube videos.
- VISITOR_INFO1_LIVE__default (storage period: 180 days): This cookie attempts to estimate the bandwidth of users on pages with integrated YouTube videos.
- GED_PLAYLIST_ACTIVITY (storage period until the session ends): This cookie is used for YouTube integration and/or analysis.
- ACLK_DATA (storage duration: 5 minutes): This cookie is used for YouTube integration and/or analysis.
3.2 HubSpot
Our website uses Hubspot, a service provided by Hubspot Ireland Limited, 2nd Floor, 30 North Wall Quay, Dublin 1, Ireland (“Hubspot”). Hubspot sets cookies when a user visits our website for tracking purposes to understand how they use it so that we can develop and maintain our service through user feedback. This tool uses the following cookies:- __hstc (storage period: 6 months): This cookie is used for tracking.
- __hssc (storage period: 30 minutes): This cookie tracks sessions.
- __hssrc (storage duration until the end of the session): Whenever HubSpot changes the session cookie, this cookie is also set to determine whether the user has restarted their browser.
- hubspotutk (storage period: 6 months): This cookie is used to record the identity of the user. It is passed on to HubSpot when a form is submitted and is used when contacts are deduplicated.
- messagesUtk (storage period: 6 months): This cookie is used to recognise visitors who chat with us via the Chatflows tool. If the visitor leaves the website before being added as a contact, this cookie is linked to their browser.
- hs-messages-is-open (storage duration: 30 minutes): This cookie is used to determine and store whether the chat widget is open for future visits.
3.3 Google Tag Manager
Our website uses Google Tag Manager, a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google Tag Manager”). The Tag Manager is used by us to manage the tools and external services that we use on our website and enables the use of so-called tags. A tag is a code element that is stored in the source code of the website, e.g. to control which page or service elements and tools are activated and loaded in which order. In some cases, the data is processed on a Google server in the USA. This tool uses the following cookies:- _dc_gtm_ (storage duration: 1 minute): This cookie is used for analytical purposes.
3.4 LinkedIn Insight Tag
Our website uses LinkedIn Insight Tag, a service provided by LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland (“LinkedIn Insight Tag”). LinkedIn Insight Tag is a JavaScript code that we insert into our website so that we can report on our advertising campaigns and understand how visitors use our website. This allows us to track conversions, retarget website visitors and display demographic information about LinkedIn members who visit our website. Cookies are set on visitors’ web browsers when they visit our website. This allows us to determine which users are shown adverts in order to improve the results of marketing campaigns and better demonstrate the effectiveness of the adverts used. This tool uses the following cookies:- ln_or: (Storage duration: 1 day) Used to determine whether Oribi analyses can be performed for a specific domain.
- li_gc: (Storage period: 6 months) Used to store the user’s consent to the use of cookies for non-essential purposes.
- li_sugr: (Storage duration: 90 days) Is used to perform a probability check of the identity of a user outside the named countries.
- bcookie: (Storage period: 1 year) Browser identification cookie to uniquely identify devices accessing LinkedIn to detect misuse of the platform and diagnostic purposes.
- bscookie: (Storage period: 1 year) Browser identification cookie to uniquely identify devices accessing LinkedIn to detect misuse of the platform and for diagnostic purposes.
- lidc: (Storage duration: 1 day) To facilitate the selection of the data centre.
3.5 Canva
Our website embeds videos and graphics from Canva, a service provided by Canva UK Operations Limited, 33 Hoxton Square, London N1 6PB, United Kingdom (“Canva”). If you visit a page with embedded Canva content and have given your consent, your browser connects to Canva’s servers. Your IP address and metadata are processed, and Canva may store and read cookies and similar technologies, e.g. user and session IDs, language settings and video player settings. Canva may use this data to compile statistics on user behaviour and to improve its services. Data may also be processed in the USA and other countries.
This tool uses the following cookies, among others:
- __cuid (storage period: 14 months): Recognises the user.
- CS, CUI, CAU, CAZ, CB, CID, CL (storage period: 2 months): Session and language settings.
- CDI, CUL (storage period: 13 months), CTC (storage period: 6 months): Device and user settings.
- __cf_bm (storage period: 13 hours), _cfuvid (until the end of the session), cf_clearance (storage period: 13 months): Detection and mitigation of bot traffic.
If you would like to find out more about how Canva uses cookies, please read the privacy policy here.
3.6 Supademo
Our website embeds interactive product demos from Supademo, a service provided by Supademo, Inc., USA (“Supademo”). With your consent, Supademo records interactions within the embedded demos, e.g. completed steps and clicks on hotspots or buttons, so that we can analyse how the demos are used. Your IP address and technical data are transferred to Supademo in the USA.
This tool uses the following cookies:
- app.supademo.com (storage period: 1 year): Records interactions in embedded demos.
If you would like to find out more about how Supademo processes data, please read the privacy policy here.